Tag Archives: Event Marketing

Xbox Super Bowl 2

3 Local Event Marketing Lessons from Super Bowl LII

Everyone talks about the TV ads around the Super Bowl, but it’s also the king of event marketing in the city in which it is held. This year with the Super Bowl in my city of Minneapolis-St. Paul (MSP), I wanted to see how brandsĀ of different sizes were activating the event at the local level. ..Read More